As the digital landscape continues to evolve, one thing that remains constant is the importance of backlinks for search engine optimization (SEO). Backlinks are links from other websites that lead back to your website, and they are one of the key factors that search engines use to determine the relevance and authority of your website. One effective way to earn backlinks is through the use of infographics. Now, we will discuss how to get backlinks from infographics, with benefits of using infographics, how to create infographics, and strategies for promoting them.

How to Get Backlinks from Infographics

Benefits of Using Infographics for Backlinks

Infographics are an effective way to communicate complex information in a visually appealing and easily digestible format. They are also highly shareable, making them a great tool for content marketing and link building. Here are some of the key benefits of using infographics for backlinks:

Increased Visibility: Infographics have the potential to go viral and reach a large audience. When people share your infographic on social media, blogs, and other websites, it increases the visibility of your brand and can drive traffic to your website.

Improved SEO: Infographics can help improve your website’s SEO by generating high-quality backlinks from authoritative websites. Backlinks from reputable sources are one of the key ranking factors that search engines use to determine the relevance and authority of your website.

Enhanced Engagement: Infographics are highly engaging and can help keep visitors on your website longer. When people spend more time on your website, it sends a signal to search engines that your content is valuable and relevant.

Brand Awareness: Infographics can help build brand awareness and establish your company as a thought leader in your industry. When people see your brand on high-quality infographics, it helps to establish trust and credibility.

How to Create Effective Infographics

Creating an effective infographic requires careful planning and execution. Here are some key steps to follow when creating an infographic:

Choose a Topic: The first step in creating an effective infographic is to choose a topic that is relevant to your brand and your target audience. Look for topics that are trending or topics that your audience is interested in.

Research: Once you have chosen a topic, conduct thorough research to gather data and statistics that support your message. Look for reputable sources and make sure to cite them in your infographic.

Design: The design of your infographic is critical to its success. Make sure to choose a design that is visually appealing and easy to read. Use color and typography to highlight key points and make the information more digestible.

Add Value: Make sure your infographic adds value to your target audience. Use the data and statistics you gathered to tell a compelling story and provide insights that your audience can use.

Optimize for SEO: Finally, make sure to optimize your infographic for SEO by including relevant keywords in the title, meta description, and alt tags.

Strategies for Promoting Your Infographic

Once you have created an effective infographic, the next step is to promote it to earn backlinks. Here are some effective strategies for promoting your infographic:

Outreach: One of the most effective ways to earn backlinks from your infographic is to reach out to websites and blogs that are relevant to your topic. Look for websites that have already linked to similar infographics and reach out to them with a personalized message.

Social Media: Social media is a great tool for promoting your infographic and generating shares. Share your infographic on all of your social media channels and encourage your followers to share it with their networks.

Email Marketing: Email marketing is another effective way to promote your infographic. Send an email to your subscribers with a link to the infographic and encourage them to share it with their networks.

Infographic Directories: Infographic directories are websites that are specifically designed to host and promote infographics. Submitting your infographic to these directories can help increase its visibility and generate backlinks. Some popular infographic directories include, Infographic Journal, and Infographics Archive.

Guest Posting: Guest posting on relevant websites is another effective way to promote your infographic and earn backlinks. Look for websites that accept guest posts and offer to write a guest post that incorporates your infographic.

Influencer Outreach: Influencer outreach involves reaching out to influencers in your industry and asking them to share your infographic with their followers. Look for influencers who have a large following and a strong presence in your industry.

Paid Promotion: Finally, consider using paid promotion to promote your infographic. Paid promotion can help increase the visibility of your infographic and generate more shares and backlinks. Platforms like Facebook Ads and Google AdWords allow you to target specific audiences and reach a larger audience.


In conclusion, infographics are an effective way to earn backlinks and improve your website’s SEO. By creating high-quality infographics and promoting them effectively, you can generate backlinks from authoritative websites, increase your brand’s visibility, and establish your company as a thought leader in your industry. Follow the steps outlined in this article to create effective infographics and promote them to earn backlinks and improve your website’s search engine rankings.